My Work
A selection of my previous work, including website content creation, articles, blog posts, editing, copywriting, reports and more.
JOURNALISTIC/Editorial work
I have written for various publications since graduating from Leeds Beckett University in 2011, including The Holland Times, I am Expat, FashionUnited, SuperYachtTimes, and more.
I enjoy writing background stories and first-hand interviews, creating pieces that tell the individual’s story in an engaging, creative but also authentic way. Pieces that linger in the mind long after you’ve read them, stories that share slices of life and unique experiences.
I specialize in writing about the business of fashion, sustainability, lifestyle and luxury travel.
scroll down to discover different examples of my editorial work.
“Vivian’s editorial piece on greenwashing in the fashion industry was incredibly compelling. Her depth of research combined with her captivating storytelling brought a fresh perspective to our agency,” – the Sustainability Agency
Fashionunited
3 Takeaways from New York Fashion Week, Fall/Winter 2025
Fashionunited
New York Fashion Week: 5 Newcomers To Watch
FashionUnited
SoHo Pink Dreams: A look inside Nana Jacqueline’s debut NYC pop-up store
FashionUnited
Founder Laura May spills the beans on Nagnata’s US pop-up debut at NYFW
FASHIONUNITED
Coterie New York’s ongoing evolution under VP Purvi Kanji
FASHIONUNITED
5 Tips for Retailers to achieve winning strategies in 2025
FASHIONUNITED
Reimagining a Legacy: Inside Vera Bradley’s brand transformation
FASHIONUNITED
Weaving Michael Fausto’s story at NYFW SS25
SUPERYACHTTIMES
ONBOARD DAR: Inside Oceanco’s latest 90m superyacht
SUPERYACHTTIMES
Delve in deep with Andrew Winch: Founder of Winch Design
SUPERYACHTTIMES
Shooting with the Sheriff: 10 Questions with the Executive Chairman of Princess Yachts
SUPERYACHTTIMES
How Heesen is safeguarding its business for the future
THE SUSTAINABILITY CLUB
GREENWASHING IN THE FASHION INDUSTRY AND HOW TO AVOID IT
TWW YACHTS
Up & Coming Yacht Designers To Watch: Michael Leach, RWD and Lateral
Smart Label
How Independent Musicians Can Leverage NFTs To Their Benefit
I AM EXPAT
7 quirky German wedding traditions
copywriting Examples
Over the past five years, I have had the pleasure of working as a copywriter with several leading companies, including Denham the Jeanmaker, TWW Yachts, and The Agency.
One of the main aspects that I like about copywriting is engaging the reader’s interest by firmly placing myself in the shoes of what my client’s customer may be looking for to generate conversions and sales.
I specialize in website content creation, product descriptions, white papers, email campaigns, and social media captions.
Manferdini Group
Website content creation for supryacht insurance brokerage firm.
FLOOR MANAGER PA
Website content creation for executive PA Floor Schliekelmann.
Outer Reef Yachts
Press release & product description for the new Adventure 780 expedition yacht from Outer Reef Yachts.
Denham the Jeanmaker
New copy for landing pages, including About Us section.